News is circulating about two unrelated crimes involving two musicians in different states. Some media allege that the burning of black churches in Louisiana and an attack on Republican volunteers in Florida were done for attention. The perception is based on the viral marketing principle—do something outrageous and publicity will follow because clickbait news will run anything these days.
One musician formerly played with a rock band. The other—the man who burned the churches—was a black metal fan and presumed performer.