If you haven’t read the sad tale of iHeart Media’s latest strategy and the impact on its stations and listeners, listen up. The nation’s largest owner of radio stations has resorted to a slash and burn policy affecting markets across the country, including in my home city. More than 850 stations are in the conglomerate, and a number of top hosts have been laid off.
Did the hosts see this coming? Maybe. Continue reading “Is iHeart Radio’s slash and burn an opportunity for indies?”